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Your digital presence is your storefront, and it’s open 24/7, Maris Callahan Messervey writes. Make sure it’s working for you, not against you.

Real estate pros have let tech platforms and restrictive policies chip away at agent value for too long, coach Darryl Davis writes. Let the people who earn the listing own the lead.

The more people know, like and trust you, industry veteran Terry LeClair writes, the more you’ll see your business and reputation flourish.